The Riverside Business Improvement Area (BIA)

Home » Field Placements » The Riverside Business Improvement Area (BIA)
Placement Organization: The Riverside Business Improvement Area (BIA)
Position Title: Marketing & Communications Assistant
Number of Possible Placements Available: 2
Working Site’s Location: 50 Carroll Street Toronto, Ontario - virtual and the office (if possible)

 

Company Bio:

The Riverside Business Improvement Area (BIA) is a vibrant not-for-profit association of local business people and property owners who work in partnership with the City to enhance their business district. Riverside, one of Toronto's first BIAs, is dynamic and active with marketing (e.g. promotions, social media), streetscape improvements (e.g. graffiti removal, murals, beautification), partnerships and planning. Our service area spans 10 vibrant blocks along Queen Street East (Davies to Empire).

Instagram: @riverside_bia, Facebook: @Riverside Neighbourhood, Twitter: @RiversideBIA

Responsibilities:

• Research, draft and write custom content for the Riverside BIA blog
• Write, create and executrix social media content/ campaigns
• Create strategies to increase social media following and website traffic
• Assist with promotion development & outreach
• Assist and help represent BIA for multi-stakeholder meetings and events (virtual/ hybrid)
• Work collaboratively with BIA businesses to market and promote the area
• Assist the Executive Director with other administrative and operational duties.

Qualifications:

• Strong communication and writing skills
• Excellent organizational skills, time management, detail-oriented
• Ability to work in a team environment as well as independently
• Understanding & experience leveraging social media and communications platforms (Instagram, Twitter, Facebook, Mailchimp)
• Comfort to outreach to businesses and community (phone, email)
• Proficiency in Word, PPT and basic knowledge of Excel
• Basic understanding of public relations/marketing practices and strategies

Additional Assets:

• Event planning experience and project management experience are highly desireable
• Graphic design, animation, and video editing skills are highly desirable